Milan Kalal, IDC's top European Customer Insights & Analysis Group analyst, examines the connected future in enterprise and consumer spaces. His areas of expertise include the Internet of Things (IoT) and emerging fields like edge computing and the connected consumer.
Milan manages research and consulting engagements that explore transformative use cases, business drivers, and adoption across Europe. His research on both users and the vast ecosystem of technology vendors focuses on market developments, quantifies the market opportunity, and provides unique insights. He addresses industry-specific drivers, vendor strategies, and end-user trends that affect IoT adoption dynamics.
Milan is directly involved in developing the pan-European market models for IDC's Worldwide Semiannual IoT Spending Guide and the Worldwide Semiannual Connected Consumer Spending Guide. This work involves sizing and forecasting the revenue opportunities of these burgeoning markets. Milan is also an active member of IDC's Edge Computing Launchpad and the IoT Practice.
In 2015, Milan founded the IoT research practice for IDC across Central and Eastern Europe, the Middle East, and Africa (CEMA). He has also served as the lead analyst for IDC Energy Insights.
Milan started his career in the finance sector, as a consultant and project manager specializing in strategic marketing. He has experience implementing customer insight strategies and tools, including CRM, data mining, geo-marketing, and competitive intelligence.
Milan earned an MBA from Sheffield Hallam University in the U.K. He graduated with a bachelor of arts degree in business administration from Anglo-American College in Prague, Czech Republic.
Follow Milan on Twitter @milankalal https://twitter.com/milankalal